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About Us

SEDERÍA LA NUEVA (SELANUSA), sWe are a 100% Mexican company established more than 40 years ago with National and International recognition, with the primary objective of providing our customers with the best products, at the lowest price and with personalized attention.



Our business focus is WHOLESALE of haberdashery, crafts, stationery, knitting and embroidery products. We have a general product catalog of more than 50,000 items, considering colors, sizes and presentations.

Pioneers in Mexico manufacturing Sequins, Diamonds and their derivatives in a wide range of shapes, presentations and colors. Therefore, our quality is recognized internationally.





Selanusa we are our people, collaborators, clients and suppliers. We have the most qualified team to offer our items throughout Mexico and abroad, so we are an organized source of work with a stability that has allowed us to remain and constantly innovate.